Media releases


Wednesday, 13 February 2019

More than 30 homes have been destroyed in the Overberg District in the Western Cape as fires have blazed through the region. Around 500 Firefighters have spent weeks battling the flames affecting Hermanus, Frankskraal and Betty’s Bay and surrounding municipalities have asked residents to evacuate their homes.

Reports are emerging that the firefighters are exhausted from working day and night to put out the fires, risking their lives in the process.  Concerned citizens from the Randparkridge Community have issued a plea on their Facebook page for help for both the firefighters and the volunteers deployed in the region. The group is asking for any assistance donators can make, in the form of food and products that can protect the firefighters from the elements, boost their energy levels and help with morale.

The items the firefighters need are:

  • Vaseline (small tubs which can be carried in the pocket)
  • Lip Ice
  • Sunblock
  • Eye Drops
  • Energy bars
  • Energy drinks - Energade, PowerAde
  • Fanta and Coke cans
  • Rice and Dried Beans

Cell C, through its ongoing Acts Of Kindness campaign, is making a donation of the items listed above to the value of R10,000. Cell C volunteers will drop off the items at various stations where they will then be transported to the fire stations in the affected areas in the Western Cape. 

“We are proud to do our part to help the brave firefighters and volunteers who are risking their lives to help all those who have been tragically affected by the fires in the Western Cape,” says Suzette van der Merwe, Managing Executive of Cell C CSI.

“Our thoughts and sympathies are with those who have lost their homes,” she said. 


About Cell C’s Acts Of Kindness

As a proudly South African company, we ascribe to the philosophy of compassion and kindness as the catalyst for real change.  To this end, Cell C has introduced a humanitarian initiative to respond as quickly as possible to crises being faced by communities, humans or animals.

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